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Consumers

To Buy, or Not To Buy with Kit Yarrow

Techonomics
Techonomics
To Buy, or Not To Buy with Kit Yarrow
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Succumbing to advertising is common, even if we don’t recognize it as such. So we brought in Kit Yarrow, a consumer phycologist to help analyze consumer manipulation and provide tips for fending it off. Links:

Microsoft + Github = Street Cred? with Jack Gold

Techonomics
Techonomics
Microsoft + Github = Street Cred? with Jack Gold
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Maybe not necessarily actual street cred, but something similar in the eyes of its customers. It’s another tech M&A – this time Microsoft bought Github. We talk to tech analyst Jack Gold, of Gold and Associates, about what that means for Microsoft, the other major… Read More »Microsoft + Github = Street Cred? with Jack Gold

DNA Testing: Not Just for Humans Anymore with Ryan & Adam Boyko

Techonomics
Techonomics
DNA Testing: Not Just for Humans Anymore with Ryan & Adam Boyko
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Pugs notoriously have breathing issues because of their flat noses. Hip dysplasia is also a common problem in many breeds. But how do you know what you should plan for if you don’t really know what kind of breed you have? What if you suspect… Read More »DNA Testing: Not Just for Humans Anymore with Ryan & Adam Boyko

To Shop, or Not to Shop (online): That is the Question with Barbara Kahn

Techonomics
Techonomics
To Shop, or Not to Shop (online): That is the Question with Barbara Kahn
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Some brick and mortar stores are still standing, and thriving, even as more shopping is being done online. So how do they do it? We get working strategies from Barbara Kahn, professor at The Wharton School, and author of “The Shopping Revolution: How Successful Retailers… Read More »To Shop, or Not to Shop (online): That is the Question with Barbara Kahn